Friday, September 12, 2008
ClearChannel to take over management of Radio station WWV
In a bold move to boost it's portfolio, Clear Channel Communications has signed a deal with the National Institute of Standards and Technology to take over time station WWV in Fort Collins Colorado.
In what seems like the most bizarre case of outsourcing yet, Clear Channel has insisted on several format changes to keep in line with other Clear Channel holdings. Consultants for Clear Channel have said the previous format was "dull and predictable." Additionally, the stations 50% modulation of clock ticks and 75% modulation of announcements was deemed "not loud enough"
The new station will now be known as "WWV - The Tick - All the time, all the time!!"
In addition to the standard frequencies of 2.5, 5, 10, 15 and 20 Mhz "the Tick" will now be broadcast on the web as well!!
Props to low noise productions for breaking this story ;-)
#posted by Rob Roschewsk @ 3:45 PM
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